Popular Writing in America

The Interaction of Style and Audience

Author:
Donald Mcquade
ISBN:
9780195073089
ISBN10:
0195073088
Language:
English
Binding:
Paperback
Publication date:
24-06-1993
Illustrated:
No
Pages:
746 pages

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Popular Writing in America provides composition students with models of strategies and techniques in writing effective prose. It shows the interaction of style and audience by drawing texts from advertising, the press, popular magazines, best sellers, classics, film, and television, and illustrates how a particular medium and its presumed audience affect a writer's style. For the fifth edition the editors have introduced new material, making a particular effort to address controversial issues that have arisen in the past few years. New selections range from magazine advertising directed towards individuals, from AIDS to multi-media treatments of the Gulf War, to a script taken from the television sitcom, 'Roseanne'. An extensive press section offers recent views on the explosive censorship debate over the case of 2 Live Crew, as well as an aside on the phenomenon of PC. The changing status of women in America, as affected by such events as the Clarence Thomas hearings and the abortion controversy, is also covered.


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General information

Title:
Popular Writing in America
ISBN:
9780195073089
ISBN-10:
0195073088
Author:
Donald Mcquade

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